Directive Questionnaires

To explore the monthly questionnaires produced by Mass Observation. To access the replies from members of Mass Observation’s national panel select ‘Directive Respondents’.

January 1939 2 January 1939 DANCE, ENTERTAINMENT, JAZZ, LEISURE ACTIVITIES See also ENTERTAINMENT, COMMUNITY
February 1939 February 1939 ANTI-SEMITISM See also JEWS, HUMOUR, JEWS, LANGUAGE, RACISM See also PREJUDICE
March 1939 March 1939 AIR RAID PRECAUTIONS, HITLER See also GERMANY, NATIONAL SERVICE
April 1939 April 1939 CLOTHES, COSMETICS, HAIR, HYGIENE, JEWELLERY, PERSONAL APPEARANCE
May 1939 1 May 1939 CLOTHES, LAUNDRIES, PERSONAL APPEARANCE
June 1939 1 June 1939 AMERICA, ANTI-SEMITISM See also JEWS, ASIA, BECK, CANNIBALS, CHAMBERLAIN, CHIANG-KAI-CHEK, CHRIST See also RELIGION, DALADIER, DE VALERA, FAR EAST, FOREIGNERS, FRANCE, GERMANY, GOERING, HITLER See also GERMANY, IRA, IRELAND, ITALY, JEWS, MUSSOLINI, NEGROES, POLAND, RACE, RACISM See also PREJUDICE, RELIGION, ROOSEVELT, RUSSIA, SCANDINAVIA, STALIN
June 1939 2 June 1939 CHILDREN, CINEMA, CLASS, COMMUNITY See also NEIGHBOURHOOD, EDUCATION, ENTERTAINMENT, FAMILY AND HOME LIFE, FOOD, FRIENDSHIP, INCOME, LANGUAGE, LEISURE ACTIVITIES See also ENTERTAINMENT, COMMUNITY, MARRIAGE, MONEY See also INCOME, NEIGHBOURHOOD, PUBLIC HOUSES
July 1939 1 July 1939 DANCE, JAZZ, MUSIC, ENTERTAINMENT
July 1939 2 July 1939 ALCOHOLIC DRINK See also PUBLIC HOUSES, CLOTHES, ENTERTAINMENT, FAMILY AND HOME LIFE, FOOD, HEALTH, HYGIENE, INCOME, MARRIAGE, MONEY See also INCOME, PERSONAL APPEARANCE, PUBLIC HOUSES, SEX AND SEX DIFFERENCES, YOUTH
August 1939 1 August 1939 CHILDREN, EDUCATION, INCOME, MONEY See also INCOME, PROVERBS, SUPERNATURAL
August 1939 2 August 1939 DREAMS, SUPERNATURAL
December 1939 W1 December 1939 AIR RAID PRECAUTIONS, BRITISH BROADCASTING CORPORATION, DECLARATION OF WAR, NEWS See also BBC
December 1939 W2 December 1939 ADVERTISING, MINISTRY OF INFORMATION, POSTERS, PROPAGANDA, PUBLIC INFORMATION LEAFLETS
December 1939 W3 December 1939 AIR RAID PRECAUTIONS, BLACKOUT, CONSCRIPTION, ENTERTAINMENT, EVACUATION, FAMILY AND HOME LIFE, GAS MASKS, INCONVENIENCES OF WAR, MONEY See also INCOME, MORALE, NATIONAL DEFENCE LOAN, PETROL See also TRANSPORT, RATIONING See also FOOD, CLOTHES, SAVING, SHOPPING See also FOOD, RATIONING, TRANSPORT, WAR
January 1940 January 1940 CONSCRIPTION, FAMILY AND HOME LIFE, GOVERNMENT See also LEADERSHIP, HAW HAW, Lord, HOLIDAYS, MORALE, NEWS See also BBC, POSTERS, PROPAGANDA, PUBLIC INFORMATION LEAFLETS, WAR
February 1940 February 1940 NEWS See also BBC, OPINION FORMATION, PROPAGANDA, WAR
May 1940 May 1940 BRITISH BROADCASTING CORPORATION, NEWS See also BBC, NEWSPAPERS, OPINION FORMATION, PERIODICALS, READING, WORK
August 1940 August 1940 CHILDREN, COOPER, Duff, DREAMS, MINISTRY OF INFORMATION, PROPAGANDA, WAR
September 1940 September 1940 AIR RAIDS, AIR RAID PRECAUTIONS, BRITISH BROADCASTING CORPORATION, DREAMS, ENTERTAINMENT, EVACUATION, FAMILY AND HOME LIFE, FOOD, FRIENDSHIP, GAS MASKS, READING, SHELTERS See also ARP, WAR
October 1940 October 1940 ADVERTISING, AMERICA, BRITISH EMPIRE, COMMUNITY See also NEIGHBOURHOOD, CZECHOSLOVAKIA, ENTERTAINMENT, EVACUATION, FOOD, FRANCE, GREECE, HOLLAND, ITALY, JEWS, LEISURE ACTIVITIES See also ENTERTAINMENT, COMMUNITY, POLAND, PROPAGANDA, RACISM See also PREJUDICE, WAR, YOUTH
November 1940 November 1940 FAMILY AND HOME LIFE, INCOME, MONEY See also INCOME, MORALE, WAR
December 1940 December 1940 1941, CHRISTMAS, INCONVENIENCES OF WAR, MORALE, OPINION FORMATION, WAR
January 1942 January 1942 AMERICA, ASIA, AUSTRALIA, CHINA, CHURCHILL, FAR EAST, FRANCE, HEALTH, JAPAN, MONEY See also INCOME, MORALE, POST WAR HOPES and EXPECTATIONS, RACISM See also PREJUDICE, RUSSIA, SEX AND SEX DIFFERENCES, WAR
February 1942 February 1942 BRITISH EMPIRE, FAMILY AND HOME LIFE, HUMOUR, MUSIC, PREJUDICE, WOMEN, WORK
March 1942 March 1942 BEVIN, Ernest, CHANCELLOR OF THE EXCHEQUER, CHURCHILL, CRIPPS, Sir Stafford, FOOD, INVASION For British invasion of Continent see SECOND FRONT, ITALY, MINISTRY OF INFORMATION, MINISTRY OF PRODUCTION, MORALE, MORRISON, Herbert, RELIGION, SPORT, WOMEN
April 1942 April 1942 CLOTHES, EDUCATION, MORALE, MUSIC, POLITICS, POST WAR HOPES and EXPECTATIONS, RELIGION, SUNDAY, SUPERNATURAL, WAR
May 1942 May 1942 CHURCHILL, READING
June 1942 June 1942 FAMILY AND HOME LIFE, GLASS, HOLIDAYS, HOUSEHOLD GOODS, INCOME, LANGUAGE, NEWSPAPERS, SECOND FRONT, SEX AND SEX DIFFERENCES
July 1942 July 1942 AMERICA, BEVIN, Ernest, CHURCHILL, CRIPPS, Sir Stafford, GOVERNMENT See also LEADERSHIP, HOLIDAYS, LANGUAGE, MORRISON, Herbert, WAR
August 1942 August 1942 CHILDREN, FAMILY AND HOME LIFE, HEALTH, INDIA, MASS-OBSERVATION, OPINION FORMATION, POST WAR HOPES and EXPECTATIONS, WAR
September 1942 September 1942 ARMY, DEMOBILISATION, INCOME, INDUSTRY, INTERNATIONAL ORGANISATION See also UN, LEADERSHIP See also under names of individual leaders, POST WAR HOPES and EXPECTATIONS, SECURITY, SOCIAL SERVICES, WAR, WOMEN, WORK
October 1942 October 1942 ALCOHOLIC DRINK See also PUBLIC HOUSES, FAMILY AND HOME LIFE, FEAR, HOME, OPINION FORMATION, PACIFISTS, POST WAR HOPES and EXPECTATIONS, PREJUDICE, RACISM See also PREJUDICE, RELIGION, TEETOTALLERS, WAR
November 1942 November 1942 ATTLEE, Clement, BEVIN, Ernest, CHRISTMAS, CHURCHILL, CRIPPS, Sir Stafford, DARLAN, DE GAULLE, EDEN, Anthony, INCONVENIENCES OF WAR, LEADERSHIP See also under names of individual leaders, MORRISON, Herbert, PETAIN, POST WAR HOPES and EXPECTATIONS, ROOSEVELT, VENEREAL DISEASE
December 1942 December 1942 1943, BEVERIDGE REPORT, CHILDREN, HEALTH, MARRIAGE, MORALE, CORPORAL PUNISHMENT, VENEREAL DISEASE, PUNISHMENT
January 1943 January 1943 AMERICA, AUSTRALIA, BEVERIDGE REPORT, CHINA, CLASS, CLOTHES, CONSCIENTIOUS OBJECTORS See also PACIFISTS, DAY SURVEYS, FRANCE, JAPAN, LAW, MONEY See also INCOME, PACIFISTS, POLITICS, POST WAR HOPES and EXPECTATIONS, RUSSIA, SECURITY, SEX AND SEX DIFFERENCES, WAR
March 1943 March 1943 AMERICA, CZECHOSLOVAKIA, FOOD, FRANCE, GREECE, HOLLAND, ITALY, JEWS, POLAND, POST WAR HOPES and EXPECTATIONS, WAR, WOMEN, WORK
April 1943 April 1943 CIVIL AVIATION, FOOD, HOME, HOUSEHOLD GOODS, HOUSING, POLITICS, POST WAR HOPES and EXPECTATIONS, TRANSPORT
May 1943 May 1943 ALCOHOLIC DRINK See also PUBLIC HOUSES, BEVIN, Ernest, CHILDREN, CHURCHILL, CRIPPS, Sir Stafford, INDIA, MORRISON, Herbert, PUBLIC HOUSES, SECOND FRONT, YOUTH
June 1943 June 1943 BRITISH BROADCASTING CORPORATION, HEALTH, HOLIDAYS, NEWS See also BBC, PREJUDICE, RACISM See also PREJUDICE, WAR
July 1943 July 1943 ADVERTISING, DAY SURVEYS, EDUCATION, HEALTH, HOLIDAYS
August 1943 August 1943 CHILDREN, DAY SURVEYS, DEMOBILISATION, POST WAR HOPES and EXPECTATIONS, READING, WAR
September 1943 September 1943 ALLIES See also individual countries, BRITISH BROADCASTING CORPORATION, MARRIAGE, POLITICS, WAR
October 1943 October 1943 CONSERVATIVE PARTY See also POLITICS, ELECTIONS, DEMOBILISATION, ITALY, POST WAR HOPES and EXPECTATIONS, PREJUDICE, WAR
November 1943 November 1943 CHILDREN, CHRISTMAS, CINEMA, FAMILY AND HOME LIFE, INCONVENIENCES OF WAR, MARRIAGE, POST WAR HOPES and EXPECTATIONS, SEX AND SEX DIFFERENCES, STRIKES, WOOTON, Lord, WORK, WAR
December 1943 December 1943 1944, CHRISTMAS, FASCISM, GERMANY, HEALTH, MORALE, MOSLEY, Sir Oswald See also FASCISM, WAR
January 1944 January 1944 DAY SURVEYS, HOUSEHOLD GOODS, HOUSING, INCONVENIENCES OF WAR, MORALE, POST WAR HOPES and EXPECTATIONS, SECOND FRONT, SHOPPING See also FOOD, RATIONING, WAR, WOMEN, WORK
March 1944 March 1944 ADVERTISING, CHILDREN, FAMILY AND HOME LIFE, GERMANY, MARRIAGE, POST WAR HOPES and EXPECTATIONS, SEX AND SEX DIFFERENCES, SHOPPING See also FOOD, RATIONING, WORK
April 1944 April 1944 ALLIES See also individual countries, BUDGET, CHILDREN, FAMILY AND HOME LIFE, INTERNATIONAL MONETARY FUND, MARRIAGE, MONEY See also INCOME, SEX AND SEX DIFFERENCES
May 1944 May 1944 CHRIST See also RELIGION, EDUCATION, INCOME, INDUSTRY, MONEY See also INCOME, MORALE, OPINION FORMATION, POST WAR HOPES and EXPECTATIONS, RELIGION, SEX AND SEX DIFFERENCES, SUPERNATURAL, WAR, WOMEN, WORK
June 1944 June 1944 ALLIES See also individual countries, BRITISH BROADCASTING CORPORATION, CLASS, CLOTHES, CONSCIENTIOUS OBJECTORS See also PACIFISTS, FRANCE, HOUSING, INCOME, MONEY See also INCOME, NEWS See also BBC, POLITICS, SECOND FRONT, SECURITY, SEX AND SEX DIFFERENCES, SHOPPING See also FOOD, RATIONING
August 1944 August 1944 DEATH, EVACUATION, MORALE, POST WAR HOPES and EXPECTATIONS, VICTORY IN EUROPE DAY, WAR
September 1944 September 1944 ALLIES See also individual countries, DEMOBILISATION, GERMANY, MORALE, PEACE TERMS See also ALLIES, GERMANY, VE DAY, POST WAR HOPES and EXPECTATIONS, SOCIAL SERVICES, WAR
November 1944 November 1944 CHRISTMAS, GERMANY, INCONVENIENCES OF WAR, MASS-OBSERVATION, RELIGION, WAR
January 1945 January 1945 BEVIN, Ernest, DAY SURVEYS, EDUCATION, ELECTIONS, GREECE, HEALTH, MORALE, POLITICS
February 1945 February 1945 ADVERTISING, AMERICA, AUSTRALIA, CHINA, CLASS, FRANCE, HEALTH, INCOME, JAPAN, LAW, MORALE, PEACE TERMS See also ALLIES, GERMANY, VE DAY, POLITICS, RELIGION, RUSSIA, SCIENCE, WAR
May 1945 May 1945 COMMONWEALTH PARTY See also POLITICS, ELECTIONS, COMMUNIST PARTY See also POLITICS, ELECTIONS, CONSERVATIVE PARTY See also POLITICS, ELECTIONS, ELECTIONS, LABOUR PARTY See also POLITICS, ELECTIONS, LIBERAL PARTY See also POLITICS, ELECTIONS, MORALE, PEACE TERMS See also ALLIES, GERMANY, VE DAY, POLITICS, POST WAR HOPES and EXPECTATIONS, VICTORY IN EUROPE DAY
May 1945 VE Day May 1945 DAY SURVEYS, PEACE TERMS See also ALLIES, GERMANY, VE DAY, VICTORY IN EUROPE DAY
August 1945 August 1945 ATOMIC BOMB, DAY SURVEYS, GERMANY, GOVERNMENT See also LEADERSHIP, JAPAN, LABOUR PARTY See also POLITICS, ELECTIONS, PEACE TERMS See also ALLIES, GERMANY, VE DAY, POLITICS, POST WAR HOPES and EXPECTATIONS, SECURITY, VICTORY IN JAPAN DAY, WAR
November 1945 November 1945 CHRISTMAS, ELECTIONS, GERMANY, GOVERNMENT See also LEADERSHIP, HOUSING, INDUSTRY, INTERNATIONAL ORGANISATION See also UN, POLITICS, STRIKES, UNITED NATIONS, WORK
December 1945 December 1945 1946, AMERICA, ATTLEE, Clement, BEVAN, Aneurin, CHURCHILL, CRIPPS, Sir Stafford, FOOD, GOVERNMENT See also LEADERSHIP, HEALTH, LABOUR PARTY See also POLITICS, ELECTIONS, MORALE, MORRISON, Herbert, RUSSIA, SMITH, Sir Ben, UNITED NATIONS, WAR
May 1946 May 1946 ALCOHOLIC DRINK See also PUBLIC HOUSES, FOOD, NAMES
July 1946 July 1946 FOOD, JEWS, PALESTINE
September 1946 September 1946 NEWSPAPERS, OPINION FORMATION, READING, SUNDAY, SUPERNATURAL
November 1946 November 1946 AMERICA, CHILDREN, CHRISTMAS, HOUSEHOLD GOODS, READING, RUSSIA
January 1947 January 1947 1947, GAMBLING, MONEY See also INCOME
February 1947 February 1947
April 1947 April 1947 CONSCIENTIOUS OBJECTORS See also PACIFISTS, CONSCRIPTION, INCOME, MONEY See also INCOME, POST WAR HOPES and EXPECTATIONS, READING
May 1947 May 1947 BLINDNESS, CHARITIES, HEALTH, HOLIDAYS, MARRIAGE, RELIGION, SATURDAY, VOLUNTEERING
June 1947 June 1947 ALCOHOLIC DRINK See also PUBLIC HOUSES, COMMUNIST PARTY See also POLITICS, ELECTIONS, CONSERVATIVE PARTY See also POLITICS, ELECTIONS, ENTERTAINMENT, LABOUR PARTY See also POLITICS, ELECTIONS, LIBERAL PARTY See also POLITICS, ELECTIONS, POLITICS
September 1947 September 1947 CLOTHES, CONVERSATIONS, FAMILY AND HOME LIFE, HOME, NEWSPAPERS, READING
October 1947 October 1947
December 1947 December 1947 CHRISTMAS, HUMOUR, INCOME, MARRIAGE, MONEY See also INCOME, SHOPPING See also FOOD, RATIONING
January 1948 January 1948 GOVERNMENT, LAW, 1948
March 1948 March 1948 FOOD, HOME, RUSSIA, AMERICA, MASS OBSERVATION, CHILDREN, NEWSPAPERS
May 1948 May 1948 YOUTH, LANGUAGE, SELF-AWARENESS
September 1948 September 1948 CLASS, SEX AND SEX DIFFERENCES, CLOTHES
October 1948 October 1948 LIVING CONDITIONS, MONEY See also INCOME, CLOTHES, SECURITY, CLASS, POLITICS, FOOD, WORK
January 1949 January 1949 CLASS, SELF-AWARENESS, DREAMS, HANDLEY, Tommy
February 1949 February 1949 TELEVISION, SEX AND SEX DIFFERENCES
March 1949 March 1949 FOOD, HOLIDAYS
April 1949 April 1949 SUPERNATURAL, NATIONAL HEALTH SERVICE, HEALTH, LABOUR PARTY See also POLITICS, ELECTIONS
May 1949 May 1949 SPORT, HEALTH, POLITICS
July 1949 July 1949 FAMILY AND HOME LIFE, RADIO, MUSIC
August 1949 August 1949 ELECTIONS, POLITICS, EDUCATION, CHILDREN
July 1950 July 1950 PERSONAL APPEARANCE, ATTLEE, Clement, CHURCHILL, BEVIN, Ernest, BEVAN, Aneurin, CRIPPS, Sir Stafford, GARDENING
August 1950 August 1950 JAPAN, AUSTRALIA, CHINA, RUSSIA, FRANCE, AMERICA, MUSIC, RATIONING, CINEMA
September 1950 September 1950 LEISURE ACTIVITIES See also ENTERTAINMENT, COMMUNITY, HOLIDAYS, CHILDREN, MASS OBSERVATION
November 1950 November 1950 POLITICS, WAR, HOUSEHOLD GOODS
January 1951 January 1951 LIVING CONDITIONS, KOREA, GERMANY, JAPAN, TAIWAN, NEWSPAPERS, HOUSEHOLD GOODS
March 1951 March 1951 CHILDREN, GOVERNMENT, LAW, FAMILY AND HOME LIFE
November 1955 November 1955 ROYAL FAMILY, RELIGION, POLITICS, TELEVISION